This book is a must have for Product Owners and anyone involved in the business of designing the user experience. Nudge places a big emphasis in what the authors have dubbed 'Choice Architecture'. The book describes in great detail how the human brain works, making irrational choice the norm and mistakes predictable. Although sheepherding people... Continue Reading →
The Audacity of Hope (Barak Obama)
The book starts with an account of his experiences during the campaign as a senator. What stands out the most about his style is the way in which he can turn any narrative around while putting a positive spin by answering a "Why" question with an inspirational "What". One example is when a constituent asked... Continue Reading →
Fact Fullness (Hans Rosling)
Ten reasons why we are wrong about the world and things are better than you think. "When asked simple questions about global trends- what percentage of the world's population lives in poverty; why the world population is increasing; how many girls finish school- we systematically get the answers wrong" (Rosling). As an economist, I found... Continue Reading →
Bulshit Jobs: a theory (D. Graeber)
"Your job is more like a boss' unzipped fly that everyone can see but also knows better than to mention." This is a good read for those looking to demystify the emotional realities of the post industrial labor market while doing so with some humor. Graeber compares wage labor to slavery and an alternative form of sadomasochism that has been widely accepted in our societies. If you feel like you don't know what the heck you are supposed to do in your job and live with constant fear that they will realize that there is no reason for it to exist, you are not alone. Click on the title to read the full review.
Misbehaving (Richard H. Thaler)
This book is an excellent read for anyone desiring to become smarter about money and decision making in general. It is also a must read for social scientists, especially those interested in formulating effective public policy. Click on the title to read the full review.